Creative Strategist Intern
Job Summary
This is an intensive internship role working directly with the founder to shape the digital presence of an ambitious fitness brand. You will be responsible for end-to-end content creation, from strategy and planning to video editing and design. High-performing interns will have the opportunity to convert to a full-time Creative Strategist role with a clear path toward Creative Director.
Responsibilities
- Develop pre-production strategy and content planning
- Edit high-performance short-form videos and Reels
- Design conversion-focused static assets and carousels
- Maintain content calendars and analyze performance metrics
Required Skills
- Proficiency in video editing (CapCut, Premiere Pro)
- Design skills (Canva, Figma)
- Strong understanding of social media trends
- Strategic thinking and self-directed work ethic
Job Details
Responsibilities:
— Sit in with the founder for pre-production strategy sessions — planning Reels, content angles, hooks, and campaign concepts before a single frame is shot
— Advise on shot direction, scripting, and on-camera delivery to maximise content performance
— Edit short-form videos and Reels for Instagram and Meta Ads — fast-paced, scroll-stopping, platform-native
— Design static creatives — carousels, ad visuals, story graphics — that are on-brand and conversion-focused
— Help build and maintain a content calendar that keeps UFL showing up consistently and strategically
— Analyse what is working and bring data-informed ideas into every strategy session
Career Trajectory:
If you are the right person, this internship converts to a full-time Creative Strategist role. From there, as UFL scales its studio network across Southeast Asia, the trajectory is clear — Creative Director, owning the entire visual and content identity of a regional brand.
Requirements:
— You are currently studying or have recently graduated in Design, Communications, Marketing, Media, or a related field
— You can edit short-form video confidently — CapCut, Premiere Pro, or anything that gets the job done at a high standard
— You have a good eye for design and can work in Canva or Figma for static creatives
— You understand what makes content stop the scroll — you watch Reels and think about why they work
— You are comfortable sharing opinions in a strategy session, not just taking instructions
— You are self-directed and reliable in a remote setup — you do not need to be managed to get things done
Bonus Qualifications:
— A portfolio of video edits, social content, or ad creatives
— Experience running or growing a social media account
— Any understanding of Meta Ads or paid social performance