Social Media Marketing Intern
Job Summary
We are seeking a creative Social Media & Marketing Intern to support our branding, marketing campaigns, and client engagement efforts. You will be responsible for creating content across various social media platforms and assisting in event-related promotional activities. This role involves close collaboration with our team to enhance our online presence and strengthen relationships with clients.
Responsibilities
- Create social media content (reels, graphics, captions)
- Execute marketing campaigns and promotional activities
- Maintain client engagement and relationship databases
- Conduct market research and competitor analysis
- Provide on-site support during events
Required Skills
- Content Creation & Copywriting
- Social Media Management (IG, TikTok, FB, LinkedIn)
- Graphic Design & Video Editing (Canva, CapCut)
- AI Tools Literacy
- Event Marketing Coordination
Job Details
Responsibilities:
Social Media & Content Creation:
- Assist in planning and creating content for Instagram, Facebook, TikTok, LinkedIn, and other relevant platforms.
- Create captions, simple graphics, reels, short videos, and event highlight content.
- Capture behind-the-scenes content during event preparation, setup, and event day.
- Assist in creating content for company branding, including event showcases, client stories, festive decorations, workshops, performances, and completed projects.
- Support personal branding content for the founder or management team.
- Research social media trends, content ideas, hashtags, and competitor activities.
- Help manage the content calendar and posting schedule.
Marketing & Brand Promotion:
- Assist in brainstorming and executing marketing campaigns to promote the company’s services.
- Support festive or seasonal marketing ideas and client appreciation activities.
- Help coordinate promotional gifts or brand reminders for clients.
- Support the preparation of marketing materials such as company profiles, event portfolios, and presentation slides.
- Assist in updating and organizing testimonials, event write-ups, and project references.
- Help create simple campaign ideas to encourage repeat enquiries.
Client Engagement & Relationship Marketing:
- Support follow-up marketing efforts with past and potential clients.
- Prepare client greeting messages for festive seasons, birthdays, or company milestones.
- Maintain a simple client database for marketing communication.
- Assist in identifying opportunities to reconnect with previous clients.
- Support email marketing or WhatsApp broadcast content.
- Assist in collecting feedback, testimonials, and event photos.
Market Research & Marketing Support:
- Research potential clients, corporate companies, event trends, and industry opportunities.
- Study competitors’ marketing activities.
- Look for collaboration opportunities with vendors, performers, and influencers.
- Support the team in developing new marketing ideas.
- Assist with marketing preparation before, during, and after events.
Requirements:
- Currently pursuing or recently completed studies in Marketing, Digital Marketing, Mass Communication, Media, Public Relations, Business, Event Management, or Graphic Design.
- Passionate about social media, branding, content creation, and events.
- Basic understanding of social media platforms (Instagram, TikTok, Facebook, LinkedIn, YouTube Shorts).
- Proficiency in Canva, CapCut, Google Workspace, or Microsoft Suite.
- Familiarity with AI tools (ChatGPT, Meta AI, Gemini, Notion AI, etc.) is an added advantage.
- Able to write engaging English captions (Mandarin and Bahasa Malaysia skills are a plus).
- Creative, proactive, responsible, and a fast learner.
- Comfortable working in a fast-paced environment and assisting on-site during events.