Digital Marketing Intern

Job Description Customer & Market Insights - Research customer needs, buying motivations and shopping behaviours to identify relevant marketing angles. - Review competitor campaigns, offers and digital customer experiences, sharing observations and ideas for GUNG. - Help turn customer questions, feedback and product reviews into useful content and marketing opportunities. Digital Campaigns & Marketing Execution - Assist in planning and executing campaigns across social media, the website, email and paid advertising. - Help develop campaign messages, product highlights and calls to action that support clear objectives. - Coordinate campaign assets, timelines and product information to ensure accurate, timely launches. - Support experiments with content hooks, creative formats and messaging to learn what resonates. Ecommerce & Customer Journey - Assist with product listings, collection pages, website banners and promotional updates. - Review the online shopping experience and suggest ways to make product information, styling advice and offers clearer. - Help prepare email campaigns that introduce products, encourage purchases and reconnect with existing customers. Content & Brand Communication - Develop content ideas based on customer interests, product benefits and campaign goals. - Create visuals and short-form videos that communicate jewellery styling, design details and reasons to buy. - Write captions, product copy and email content that reflect GUNG’s brand voice. - Assist with moodboards, product shoots and styling while maintaining brand consistency. Performance Tracking & Learning - Help compile marketing and ecommerce results into clear reports. - Learn to interpret metrics such as reach, engagement, clicks, website conversion and sales. - Identify patterns in what performs well and suggest practical improvements. - Work with the team to connect marketing activity with customer actions and business results. Events & Customer Experience - Support pop-ups and launches through preparation, merchandising and on-site marketing. - Engage with customers to understand their preferences, questions and purchase decisions. - Capture relevant content and customer insights to inform future campaigns. - Assist with product preparation and related tasks needed for campaign execution. Job Requirements - Currently enrolled in Marketing, Communication, Creative & Design, Digital Media or in a related field. Students from creative disciplines with a strong interest in marketing are welcome. - Basic design knowledge (Canva, Adobe Express, or Photoshop) - Interested in ecommerce, consumer behaviour and how brands grow through digital marketing. - Social media-savvy, with a keen interest in content trends. - Passionate about branding, marketing, and creative storytelling. - Excellent written and verbal communication skills in English. - Ability to work independently and collaborate effectively with team members. - Strong time management skills and ability to multitask in a fast-paced environment. - Proactive, open to feedback and willing to learn through both creative and practical tasks - Dedicated, proactive, and eager to take on new challenges and reliable with follow-through. - Must be based in Kuala Lumpur/Selangor and available to work onsite. - Weekend Availability: Must be open to working on weekends for pop-ups or photoshoots when required (compensated through OT payment or replacement leave). - Prior experience with ecommerce platforms, email marketing, Meta Ads Manager or Google Analytics is a bonus, but not required. You’ll support these areas with guidance from the team. Benefits - Monthly intern allowance of RM1,000 per month. - Travel reimbursement of RM80. - Exclusive employee discounts on our stunning jewelry collections. - Hands-on experience in a dynamic, fashion-forward company. - Opportunities to develop your creative skills and grow your portfolio. - A collaborative and inspiring work environment where your ideas matter. - Real-world exposure to the intersection of marketing, branding, and design. - A chance to be part of exciting campaigns that make an impact!