Junior Social Media Specialist

Date PostedNovember 3, 2026LocationKuala LumpurCompanyINFLUASIASalaryRM 3000 - 3500TypeFull-Time

Job Summary

INFLUASIA is seeking a creative and driven Junior Social Media Specialist to manage brand accounts and execute digital strategies across major social platforms. The role involves content creation, market research, client communication, and performance analysis. Ideal candidates should have 0-2 years of experience and a strong grasp of digital media landscapes.

Responsibilities

  • Strategise and pitch 360 social media marketing plans
  • Manage and execute clients' social media accounts and content calendars
  • Conduct market research and competitor analysis
  • Monitor campaign progress and prepare weekly/monthly reports

Required Skills

  • 0-2 years of experience in social media marketing
  • Degree in Digital Marketing or related field
  • Active user of Facebook, Instagram, TikTok
  • Strong command of English and copywriting skills

Job Details

KEY RESPONSIBILITIES: - Strategise and pitch 360 social media marketing plans and proposals to clients who are looking for marketing solutions. - Be in charge of clients’ social media accounts. This includes: - Strategising exciting and effective plans for growth on the social media platforms - Create and plan social media or content calendar for clients’ social media platforms - Create and execute content that brings engagement to their social media platforms - Liaising and communicating with clients to ensure seamless operations - Conduct market research and data collection to support social media strategy. - Perform analysis of brands and its competitors to identify threats and opportunities. - Oversee projects to ensure all deliverables and objectives are achieved within deadline. - Coordinate and collaborate with internal team to complete any necessary deliverables. - Monitor progress of any social media management or campaigns to ensure its effectivity. - Propose solutions to increase effectiveness if performance is seen falling short. - Provide consistent updates to stakeholders of the project. - Prepare and present weekly & monthly reporting for each project to ensure deliverables & KPIs are being hit. - Measure and analyse project performance to identify strengths, weaknesses, and improvements that are required. Requirements: - Holds 0-2 years of hands-on experience in social media marketing and media planning - Possesses a degree in Digital Marketing, Mass Communications, Digital Media, or a related field - An active user of major social platforms like Facebook, Instagram, TikTok, etc. - Highly creative and knows how to craft engaging content and effective social media strategies - Has a solid overall understanding of the digital media landscape - Extremely meticulous, organised, and attentive to detail - Strong interpersonal abilities and very resourceful in day-to-day tasks - Skilled in performance tracking and data collection - Demonstrates strong analytical thinking and sound judgement when interpreting data - Excellent problem-solving and coordination skills - Strong command of English with the ability to write clear, effective copywriting