Affiliate Marketing Specialist

About the Role Corkcicle Malaysia is looking for an Affiliate Marketing Specialist to grow our online sales through affiliate creators and livestreamers. Your main responsibility will be to identify, recruit and develop partners who can promote our products and turn their content and livestreams into sales. Working within the e-commerce team, you will manage affiliate relationships from outreach and onboarding to campaign execution and performance optimisation. This is a sales-focused role. Success will be measured by affiliate-generated orders, revenue, active selling partners and profitability. Key Responsibilities Affiliate Recruitment & Outreach Identify and approach relevant affiliate creators, livestreamers and creator agencies, with a primary focus on TikTok Shop. Assess potential partners based on audience fit, content quality and sales performance. Negotiate commission arrangements, product sampling and collaboration terms within approved budgets. Build and maintain a pipeline of potential, newly onboarded and active affiliates. Affiliate Onboarding & Relationship Management Guide affiliates through onboarding, product selection and campaign participation. Provide product training, selling points, content briefs and promotional information to help partners sell effectively. Coordinate product samples and follow up on agreed content and livestream schedules. Maintain regular communication with affiliates and develop long-term relationships with strong performers. Content & Livestream Sales Activation Encourage and coordinate shoppable videos, product reviews, demonstrations and livestream sessions. Work with affiliates to identify suitable products, selling angles and offers for their audiences. Coordinate with the e-commerce team on product links, vouchers, stock availability and campaign readiness. Activate affiliates for product launches, monthly campaigns and major sales events. Ensure product claims and promotional messaging are accurate and consistent with the brand. Sales Tracking & Optimisation Track affiliate-generated sales, orders, conversion performance and programme costs. Evaluate results by creator, product and campaign to identify what drives profitable sales. Help promising affiliates improve performance and expand collaborations with successful partners. Monitor sampling outcomes and follow up with inactive or underperforming affiliates. Prepare weekly and monthly reports with clear results, challenges and recommended actions. What Success Looks Like A growing network of active affiliates who consistently publish content or host livestreams. Increased affiliate-generated orders and revenue. Stronger sales performance from existing affiliate partners. Effective use of commissions, samples and collaboration budgets to deliver profitable growth. Requirements ResponsibilitiesPartnerships & CampaignsRecruit, onboard, and manage affiliate partners and creators to expand our program reach.Design and run seasonal and evergreen campaigns that track to revenue and conversion goals.Negotiate commission structures and activation terms that balance partner incentives with company ROI.Content & Creator RelationsCoordinate briefings, assets, and timelines with creators so content aligns with brand and conversion goals.Review creative and landing pages to make sure affiliate messaging is clear and compliant.Support creators with promo ideas and trackable links to improve campaign clarity and performance.Analytics & OptimizationMonitor affiliate performance daily, identify trends, and recommend improvements to boost conversion rates.Maintain accurate tracking, reconcile commissions, and produce weekly and monthly performance reports.Run A/B tests on offers, creatives, and landing pages to increase revenue per partner.RequirementsQualifications & ExperienceMinimum 2 years of hands-on experience in affiliate marketing or digital performance marketing for e-commerce.Experience working with affiliate networks, agencies, or creator partnerships in a regional or local market.Diploma or degree in marketing, communications, business or related field preferred but not required if you have strong track record.Hard Skills & KnowledgePractical knowledge of affiliate networks and platforms such as Involve Asia, Commission Factory, or similar systems.Comfortable with analytics tools like Google Analytics, UTM tracking, and basic Excel or Google Sheets for reporting.Familiarity with campaign tracking, promo code management, and simple HTML for link troubleshooting.Soft Skills & QualitiesStrong communication and negotiation skills to manage partners and internal stakeholders effectively.Data-driven mindset with attention to detail and the ability to turn numbers into clear next steps.Organised, proactive, and collaborative, able to run multiple campaigns and meet deadlines reliably.