Influencer Marketing Intern

Date PostedSeptember 30, 2026LocationSelangorCompanyHEBE BEAUTYSalaryRM 800 - 1000TypeInternship

Job Summary

HEBE BEAUTY is seeking an Internship Influencer Marketing (KOL Marketing) to manage collaborations across platforms like TikTok, Instagram, and Xiaohongshu. The intern will research and evaluate KOLs, support campaign execution, and maintain relationships with creators and agencies. Candidates should have a diploma or degree in a related field, a passion for beauty and social media, and strong communication skills.

Responsibilities

  • Manage KOL and influencer collaborations across platforms
  • Research, identify, and evaluate suitable KOLs/KOCs
  • Support end-to-end KOL campaign execution
  • Negotiate rates and manage campaign deliverables
  • Monitor social media trends and competitor activities

Required Skills

  • Diploma/Degree in E-commerce, Marketing, or related fields
  • Passionate about beauty and social media trends
  • Active on TikTok, Instagram, or Xiaohongshu
  • Strong communication and interpersonal skills
  • Detail-oriented, organised, and proactive

Job Details

Manage KOL and influencer collaborations across platforms such as TikTok, Instagram, and Xiaohongshu (XHS) to support brand campaigns and product launches. Research, identify, and evaluate suitable KOLs/KOCs based on campaign objectives, target audience, engagement rate, and content style. Support the end-to-end KOL campaign execution process, including: KOL sourcing and outreach, campaign briefing and coordination, content submission tracking, performance monitoring and reporting. Build and maintain strong relationships with KOLs, creators, and external agencies to ensure smooth collaboration. Assist in negotiating collaboration rates and managing campaign deliverables within timeline and budget. Monitor social media trends, competitor activities, and emerging creators to identify new opportunities for brand growth. Collaborate with internal teams to support marketing campaigns, product launches, and promotional activities. Assist in preparing campaign reports and analysing KOL performance metrics to improve future campaigns. Any other tasks and projects assigned by the superior / company. Requirements: Diploma/Degree in E-commerce, Marketing Communications, Business Admin, Multimedia, Advertising, or any other related fields. Passionate about beauty, social media, influencer marketing, and digital trends. Active on social media platforms such as TikTok, Instagram, or Xiaohongshu (XHS) with good awareness of trending content. Strong communication and interpersonal skills with the ability to build relationships. Detail-oriented, organised, and able to manage multiple tasks within deadlines. Proactive, self-motivated, and willing to learn in a fast-paced environment.