Senior Digital Marketer
Job Summary
Plan and execute comprehensive digital marketing strategies including SEO/SEM, social media advertisements, and display campaigns. Develop engaging content for scheduled posts to promote brand-focused messages and analyze campaign performance using tracking systems. Assist with agency pitches and proposals requiring strong digital and social expertise.
Responsibilities
- Plan and execute digital marketing and advertising campaigns
- Develop engaging and innovative content for scheduled posts
- Analyze social media campaigns using tracking systems
- Assist with agency pitches and strategic proposals
Required Skills
- SEO/SEM and Social Media Ads
- Facebook Business Manager & Google Ads/Analytics
- Minimum 2 years digital marketing experience
- Fluent in English (Mandarin is a plus)
Job Details
Plan and execute digital marketing efforts, social media advertisements, and display advertising campaigns. Plan and execute digital marketing efforts, including SEO/SEM, social media advertisements, and display advertising campaigns. Develops engaging, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages. Analyses social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement. Assist with agency pitches and proposals (research and strategic execution) that will require digital/social expertise
Requirements:
Candidate must possess at least Diploma, Advanced/Higher/Graduate Diploma, Bachelor's Degree, Advertising/Media, Mass Communications, Marketing, Commerce or equivalent.
Preferred skill(s): Facebook Business Manager, Social Media Content Planner, Google Ads & Analytics, Google Search Console, Google Keywords Planner, Google Data Studio, Google Tag Manager.
Responsible, independent, well-organized and multitasking capability.
Agency background or Digital Marketing qualified individual with min 2 years experience or above would be an added advantage.
Good written and verbal communication in ENGLISH is a must and Mandarin as well would be an advantage to communicate with Mandarin speaking client.