Marketing Executive

What You'll Be Doing - Plan, coordinate and execute marketing campaigns, product launches, seasonal promotions and brand initiatives. - Manage and support the social media content calendar across platforms such as Instagram, TikTok and Facebook. - Brainstorm fresh and engaging content ideas, campaign concepts and marketing initiatives. - Write engaging captions, campaign copy and other marketing communications that reflect the Christy Ng brand voice. - Work closely with our Creative team on campaign visuals, photography, videos and content production. - Coordinate influencer/KOL collaborations, product seeding, gifting and campaign deliverables. - Support exciting brand collaborations, store openings, pop-ups, events and retail activations. - Coordinate marketing materials and campaign information with our E-commerce, Retail, Creative and Operations teams. - Keep up with the latest fashion, social media, consumer and digital trends and turn them into relevant ideas for the brand. - Monitor campaign and social media performance and prepare basic reports on engagement, reach, traffic and campaign results. - Conduct competitor and market research to identify new trends and marketing opportunities. - Get hands-on during photo shoots, video shoots, events and campaign launches. - Take on other exciting marketing projects and initiatives as the brand continues to grow. Requirements What We're Looking For - Diploma or Bachelor's Degree in Marketing, Mass Communication, Advertising, Business, Digital Marketing, PR or a related field. Fresh graduates are welcome to apply! - Candidates with 1–2 years of marketing experience are also encouraged to apply. - Strong interest in fashion, branding, social media and digital marketing. - Active and familiar with platforms such as TikTok, Instagram and Facebook. - Creative thinker who enjoys generating new ideas and keeping up with trends. - Good command of English and Bahasa Malaysia, both written and spoken. - Comfortable writing social media captions and basic marketing copy. - Basic knowledge of Canva, CapCut, Adobe Creative Suite or other content creation tools is an added advantage. - Organised and able to manage multiple campaigns, projects and deadlines at the same time. - Proactive, resourceful and comfortable working in a fast-paced environment. - A team player who enjoys collaborating with different departments. - Comfortable being hands-on and participating in shoots, events, launches and activations. - Willing to work outside normal office hours occasionally when required for events or campaigns. - Most importantly, we're looking for someone with the right attitude, creativity and willingness to learn.