Social Media Marketing Intern
Job Summary
We are seeking a creative and proactive Social Media & Marketing Intern to support our company’s branding, marketing, and client engagement efforts. This role involves social media content creation, marketing campaign support, and enhancing brand visibility through creative promotional activities. You will work closely with the team to plan marketing ideas and ensure our brand stays connected with clients.
Responsibilities
- Create social media content (reels, graphics, captions)
- Execute marketing campaigns and brand promotions
- Maintain client engagement and database
- Conduct market research and competitor analysis
- Provide on-site marketing support during events
Required Skills
- Content creation (Canva/CapCut)
- Social media management
- Creative writing
- Proficiency in AI marketing tools
- Event management coordination
Job Details
Key responsibilities:
Social Media & Content Creation
- Assist in planning and creating content for Instagram, Facebook, TikTok, LinkedIn, and other relevant platforms.
- Create captions, simple graphics, reels, short videos, and event highlight content.
- Capture behind-the-scenes content during event preparation, setup, and event day.
- Assist in creating content for company branding, including event showcases, client stories, festive decorations, workshops, performances, and completed projects.
- Support personal branding content for the founder or management team.
- Research social media trends, content ideas, hashtags, and competitor activities.
- Help manage the content calendar and posting schedule.
Marketing & Brand Promotion
- Assist in brainstorming and executing marketing campaigns to promote the company’s services and brand.
- Support festive or seasonal marketing ideas.
- Assist in planning client appreciation activities, such as sending gifts, greeting cards, or festive hampers.
- Help coordinate promotional gifts or brand reminders.
- Support the preparation of marketing materials such as company profiles, service decks, event portfolios, brochures, flyers, and presentation slides.
- Assist in updating and organizing photos, videos, testimonials, and past project references.
- Help create simple campaign ideas to encourage repeat enquiries.
- Assist in preparing proposal visuals, mood boards, and simple marketing concepts.
Client Engagement & Relationship Marketing
- Support follow-up marketing efforts with past, corporate, and potential clients.
- Assist in preparing client greeting messages for festive seasons, birthdays, or special occasions.
- Help maintain a client database for marketing communication.
- Assist in identifying opportunities to reconnect with previous clients.
- Support simple email marketing or WhatsApp broadcast content.
- Assist in collecting feedback, testimonials, and event photos.
Market Research & Marketing Support
- Research potential clients, brands, malls, and event trends.
- Assist in studying competitors’ marketing activities.
- Help look for collaboration opportunities with vendors, performers, or influencers.
- Support the team in developing new marketing ideas.
- Assist with marketing preparation before, during, and after events.
Requirements
- Currently pursuing or recently completed studies in Marketing, Digital Marketing, Mass Communication, Media, Public Relations, Business, Event Management, or Graphic Design.
- Passionate about social media, branding, content creation, and events.
- Basic understanding of Instagram, TikTok, Facebook, LinkedIn, and YouTube Shorts.
- Able to assist with content planning, caption writing, graphic design, and short-form video.
- Knowledge of Canva, CapCut, Google Workspace, and Microsoft Suite.
- Familiarity with AI tools (ChatGPT, Notion AI, etc.) is an advantage.
- Able to write engaging English captions; Mandarin and Bahasa Malaysia skills are an advantage.
- Creative, proactive, responsible, and a fast learner.
- Comfortable working in a fast-paced environment and on-site during events.