Digital Marketing Intern
Job Summary
Advantech Co. Malaysia is seeking a Digital Marketing Intern to support the team with lead management, database development, and design tasks. This role offers hands-on experience in content coordination and customer engagement for students or fresh graduates. The intern will assist in executing social media strategies and maintaining data accuracy within the company's CRM.
Responsibilities
- Manage and dispatch marketing leads
- Identify and verify potential customer contacts
- Design seasonal greeting materials
- Coordinate social media content and schedules
Required Skills
- Marketing or related degree
- Digital marketing & social media knowledge
- English communication skills
- Data entry and research
- Basic design software (Canva/Adobe)
Job Details
Key Responsibilities:
1. Leads Dispatch
- Review and organize incoming marketing leads.
- Dispatch leads to the correct sales representatives or business units.
- Track lead assignment status and follow up where necessary.
- Support lead data checking to ensure accuracy and completeness.
- Maintain proper records of dispatched leads for reporting purposes.
2. New Contact Hunting & Upload
- Research and identify potential new contacts from target industries, companies, events, online sources, and professional platforms.
- Verify basic contact information such as company name, job title, industry, and location.
- Upload new contacts into the company’s CRM or internal database.
- Ensure contact information is accurate, clean, and properly categorized.
- Support database improvement and contact enrichment activities.
3. Design Seasonal Greeting Card
- Design greeting cards for festive seasons, company events, campaigns, and customer appreciation activities.
- Work with the marketing team to ensure the design follows company branding guidelines.
- Prepare design materials for email, social media, and internal communication usage.
- Make basic amendments based on feedback from the team.
- Support other simple visual design tasks when required.
4. Social Media Content Management
- Assist in preparing social media captions, visuals, and posting schedules.
- Coordinate content updates for platforms such as LinkedIn, Facebook, or other company social media channels.
- Monitor basic engagement performance such as likes, shares, comments, and inquiries.
- Support content organization, file management, and posting records.
- Assist in brainstorming content ideas for campaigns, product highlights, events, and employer branding.
Requirements:
- Currently pursuing or recently completed a Diploma or Degree in Marketing, Digital Marketing, Mass Communication, Business, Multimedia Design, or related fields.
- Basic knowledge of digital marketing and social media platforms.
- Good written communication skills in English.
- Detail-oriented, organized, and willing to learn.
- Comfortable with online research and data entry tasks.
- Basic design skills using Canva, Adobe Illustrator, Photoshop, or similar tools will be an added advantage.
- Able to work independently and follow deadlines.
- Positive attitude and good teamwork mindset.