KOL Marketing Intern

Role overview We are looking for a proactive KOL Intern to support our influencer marketing team as an emerging Influencer Marketing Strategist. You will help design and run KOL/KOC campaigns across platforms, maintain continuous stakeholder communications, and contribute strategic recommendations throughout the campaign lifecycle. Key responsibilities - Campaign strategy support: Assist in developing influencer strategies across awareness, consideration, and conversion stages; propose creative angles and channel mixes. - End-to-end campaign management: Help scout, vet, outreach, negotiate, brief, track deliverables, and close out KOL/KOC collaborations. - Ongoing communications: Maintain back-to-back communications with influencers, internal teams, and external partners to ensure timelines and expectations are met. - Performance tracking and insights: Collect and analyze campaign metrics (reach, engagement, conversions, ROI); prepare concise reports and actionable recommendations. - Content and brand alignment: Review influencer content for brand fit and compliance; coordinate approvals and revisions to maintain consistent messaging. - Seeding and relationship building: Support product seeding programs and nurture a growing network of KOLs, KOCs, and micro-influencers across platforms. - Cross-functional collaboration: Work with content, creative, product, and business teams to align influencer assets with broader marketing objectives. - Ad hoc operational support: Handle administrative tasks, vendor coordination, and campaign logistics as needed. Qualifications and experience - Education: Currently pursuing or recently completed a degree in Marketing, Communications, Media, Business, or related field. - Experience: Internship or coursework in social media, influencer marketing, PR, or digital marketing preferred but not required. - Communication: Excellent written and verbal communication; comfortable managing multiple stakeholder conversations. - Adaptability: Demonstrated ability to learn quickly, pivot priorities, and contribute as a collaborative team player. - Attention to detail: Strong organizational skills and ability to manage timelines, contracts, and deliverables. Skills and tools - Strategic thinking: Able to translate trends and data into practical campaign suggestions. - Analytical skills: Comfortable with basic campaign metrics and reporting; familiarity with Excel or Google Sheets. - Platform knowledge: Understanding of major social platforms and content formats (Instagram, TikTok, YouTube, Facebook). - Negotiation and relationship management: Confident in outreach and building rapport with creators. - Tools: Experience or willingness to learn influencer platforms, social listening tools, and project management software.