Marketing Executive
Job Summary
We are seeking a creative Marketing Executive to drive our brand forward through innovative digital strategies. You will manage digital campaigns, oversee social media presence, and create engaging content to build community interaction. The ideal candidate will analyze performance metrics and collaborate with sales teams to boost brand visibility and product launches.
Responsibilities
- Plan and execute digital marketing campaigns
- Manage social media and create engaging content
- Analyze campaign performance and report metrics
- Support sales teams and product launches
- Research digital and AI-driven marketing trends
Required Skills
- Diploma or Degree in Marketing/Communication
- Proficiency in Social Media Management
- Experience with Facebook and Google Ads
- Analytics and reporting skills
- Knowledge of design and AI marketing tools
Job Details
Key Responsibilities:
- Plan, execute, and monitor digital marketing campaigns across social media, websites, and online advertising platforms.
- Create and manage engaging content (posts, ads, videos, visuals) that align with the company’s branding and promotional strategies.
- Manage social media pages, respond to customer inquiries, and build online community engagement.
- Monitor and analyse campaign performance using analytics tools, providing reports and recommendations for improvement.
- Collaborate with the Sales teams to ensure campaigns support sales targets and product launches.
- Research and adopt new digital trends, including AI-driven marketing tools, to improve efficiency and creativity.
- Support marketing events and offline promotions when required.
Requirements:
- Candidate must possess at least Diploma or Degree in Marketing, Digital Marketing, Digital Business, Mass Communication or related field.
- Proficiency in social media management tools, digital advertising (Facebook Ads, Google Ads), and analytics platforms.
- Familiarity with design and content tools and knowledge of AI-powered marketing tools are considered advantages.