Marketing Executive
Job Summary
The Marketing Executive will collaborate with various partners to develop and execute marketing campaigns aimed at expanding brand presence. This role serves as a key liaison for the partnership team, managing internal and external stakeholders to ensure timely project delivery. Additionally, the role involves analyzing campaign performance and working creatively to produce engaging marketing content.
Responsibilities
- Execute partnership marketing campaigns
- Liaise with internal and external stakeholders
- Onboard new business partners
- Analyze campaign performance against KPIs
Required Skills
- 1-2 years relevant experience
- Proficient in English and Chinese
- Project management skills
- Gaming industry knowledge
- Strong negotiation skills
Job Details
Responsibilities:
- Collaborate with distributors, publishers, game publishers, resellers, partners, and payment partners to develop and execute marketing campaigns that effectively reach the target audience and expand the product/brand presence.
- Serve as the main liaison and coordinator for the partnership team, working with both internal and external stakeholders to ensure smooth, timely implementation while resolving or escalating issues as needed.
- Partner with Partnership Leads to identify and onboard new partners that support SEAGM’s partnership objectives.
- Develop innovative and creative promotional strategies for both product marketing and SEAGM branding.
- Work closely with designers to produce marketing materials and craft compelling online content.
- Collaborate with the marketing team to execute campaigns that align with overall company goals.
- Monitor, analyze, and report on the performance of all marketing campaigns, evaluating results against ROI and KPIs.
Requirements:
- At least 1-2 years in the related field.
- Diploma/Degree in Marketing/Mass Comm. Or equivalent.
- Proficient in both English and Chinese written & verbal communication.
- Detailed-oriented and a creative problem solver.
- Able to keep up with the team and meet deadlines.
- Project management and executional abilities.
- Strong work ethics and performance-driven.
- Excellent negotiation and communication skills.
- Familiar with / possesses gaming industry knowledge.