Affiliate Marketer
Job Summary
We are seeking an Affiliate Marketer to recruit and manage TikTok Shop affiliates and creators within specific lifestyle segments. The role involves planning and executing affiliate campaigns, negotiating collaborations, and tracking performance metrics like GMV and conversion. The ideal candidate has 1-3 years of affiliate marketing experience and mandatory Mandarin proficiency.
Responsibilities
- Recruit and manage TikTok Shop affiliates and creators
- Plan and execute TikTok Shop affiliate campaigns
- Track and analyze campaign performance metrics like GMV and conversion
- Coordinate with internal teams for smooth campaign execution
Required Skills
- 1-3 years of affiliate marketing or creator management experience
- Strong communication and negotiation skills
- Proficient in Bahasa Malaysia, English, and mandatory Mandarin
- Data-driven and organized
Job Details
Affiliate & Creator Recruitment
- Recruit and manage TikTok Shop affiliates and creators, including micro creators, macro creators, and KOLs.
- Focus on creators within the cleaning, kitchen, home, and lifestyle segments.
- Prioritize creators who can produce genuine product demonstrations, tutorials, and educational content, rather than purely trend-driven content.
- Build and maintain relationships with creators, MCNs, and agencies.
- Support negotiations on creator commissions and collaboration arrangements.
Campaign Management
- Plan and execute TikTok Shop affiliate campaigns.
- Manage product listings, commission tiers, and campaign participation.
- Support key promotional periods including 9.9, 11.11, 12.12, and seasonal home campaigns.
- Prepare creator content briefs based on key product selling points such as: Functionality, Energy efficiency, Durability, Warranty.
- Ensure briefs provide sufficient direction while allowing creators to keep the content authentic to their own style.
- Support creators during TikTok LIVE selling sessions and product demonstrations.
Performance & Collaboration
- Track affiliate and campaign performance including: GMV, Conversion, Average Order Value (AOV).
- Review campaign data and help refine commission strategies based on performance.
- Identify top-performing creators, campaigns, and content approaches.
- Coordinate closely with the content, e-commerce, and logistics teams to ensure campaigns, product seeding, and reporting run smoothly.
- Prepare regular affiliate performance reports.
- Share insights and recommendations to continuously improve creator and campaign performance.
Requirements
Must-Haves
- 1–3 years of experience in affiliate marketing, creator management, or e-commerce.
- TikTok Shop experience is an advantage but not compulsory.
- Comfortable marketing higher-value, considered-purchase products, where customers may have a longer decision-making cycle before purchasing.
- Data-driven, organized, and able to manage multiple campaigns and creator relationships simultaneously.
- Strong communication and negotiation skills.
- Confident in managing campaigns and negotiating creator collaborations.
- Proficient in Bahasa Malaysia, English and mandatory Mandarin proficiency, as many TikTok Shop creators and MCNs communicate primarily in Mandarin.
Nice to Have
- Hands-on experience with TikTok Shop or TikTok Seller Center.
- Existing network of creators, KOLs, or MCNs, particularly within the home and lifestyle space.
- Previous exposure to appliances, electronics, home living, or related products.