Area Sales Manager
Job Summary
As an Area Sales Manager, you will design and scale a regional sales playbook covering strategy, forecasting, and pipeline management. You will lead customer demos, manage distributor relationships, and negotiate hotel contracts while driving revenue growth. Your daily work will maintain the sales engine and expand market share with clear, measurable targets across the Northern Region.
Responsibilities
- Develop and implement regional sales strategy
- Identify and pursue new business opportunities
- Conduct product demos and presentations
- Negotiate and manage hotel contracts
- Build long-lasting customer relationships
Required Skills
- Bachelor's degree in Business or Marketing
- 3-5 years of sales experience
- Excellent communication and negotiation skills
- Coffee industry experience is an advantage
Job Details
Responsibilities
- Develop and implement a comprehensive sales strategy to achieve revenue targets within the Northern Region.
- Identify and pursue new business opportunities, including potential partnerships and distribution channels.
- Conduct product demonstrations and presentations to potential clients, showcasing the features and benefits of our coffee machines and beans.
- Drive sales of coffee machines and coffee beans to a diverse clientele, including hotels, cafes, restaurants, and corporate clients.
- Negotiate and manage contracts with hotels to secure long-term business relationships.
- Explain the technical and functional aspects of a product or service to users.
- Build and maintain strong, long-lasting customer relationships by understanding their needs and providing tailored solutions.
- Communicating customer requirements to product management teams.
Requirements
- Bachelor’s degree in Business, Marketing, or a related field.
- Malaysian citizen only.
- At least 3–5 years of sales experience.
- Candidates with experience in the coffee industry, particularly in coffee bean supply, coffee manufacturing, commercial coffee machine supply, or coffee solutions serving the HORECA and corporate sectors, will have an added advantage.
- Excellent communication, negotiation, and interpersonal skills.
- Passion for coffee and a deep knowledge of coffee machines and beans is a plus.
- Self-motivated, goal-oriented, and able to work independently.