Marketing Content Intern
Job Summary
We are looking for a creative and energetic Marketing & Content Creation Intern to join our team at Baron & Co. You will work closely with the Marketing Lead to execute campaigns for organic baby brands, produce engaging social media content, and assist with boutique marketing operations at KLGCC Mall. This is a hands-on internship offering direct mentorship and experience managing premium organic brands.
Responsibilities
- Shoot and edit short-form videos and lifestyle photography
- Draft social media copy and promotional captions
- Execute visual merchandising updates at KLGCC Mall flagship boutique
- Provide logistics support for ground events and pop-ups
- Perform market research on industry trends and competitor activities
Required Skills
- Currently pursuing Diploma or Degree in Marketing or related field
- Possess own transport with valid driving license
- Proficient in basic video editing and design tools (CapCut, Canva, etc.)
- Passionate about social media trends and visual storytelling
- Strong written and spoken communication in English and Bahasa Melayu
Job Details
Key Responsibilities (Job Scope)
Content Creation & Social Media Assistance: Shoot and edit dynamic short-form videos (Reels / TikTok) and lifestyle photography featuring our organic baby collections, bedframes/mattresses, and nursery setups. Draft engaging social media copy and promotional captions following our brand guidelines and promotional calendars. Assist in preparing content briefs, editorial submission drafts, and visual collateral for digital campaigns.
On-Site & Event Execution: Travel to our flagship boutique at KLGCC Mall to execute visual merchandising updates, shoot new arrivals, and assist with promotional materials. Provide hands-on coordination and logistics support for ground events, pop-ups, and CSR activations (e.g., brand collaborations, media launches).
Digital Marketing & E-commerce Operations: Assist in monitoring social media ad performance, customer queries, and online platform listings. Coordinate with internal teams and external vendors (PR agencies, print suppliers) for marketing collaterals and POS materials.
Marketing Admin & Research: Perform market research on current baby/parenting industry trends and competitor activities. Assist in tracking monthly marketing Work-In-Progress (WIP) reports and campaign metrics.
Internship Benefits:
- Hands-on experience managing premium international luxury & organic brands.
- Direct mentorship from experienced marketing leaders.
- Monthly Internship Allowance.
- Flexible and supportive working environment.
Requirements & Qualifications:
- Currently pursuing a Diploma or Bachelor’s Degree in Marketing, Mass Communication, Creative Media, Business Administration, or a related field.
- Must possess own transport (Car / Motorcycle) with a valid driving license (essential for travelling between office, KLGCC Mall, and event venues).
- Proficiency in basic video editing tools (e.g., CapCut, Premiere Pro) and design tools (e.g., Canva, Photoshop).
- Passionate about social media trends, lifestyle branding, and visual storytelling.
- Strong written and spoken communication skills in English and Bahasa Melayu.
- Self-motivated, punctual, detail-oriented, and able to work independently when deployed on location.