Marketing Intern
Job Summary
Chando (Malaysia) Sdn Bhd is seeking a Marketing Intern to assist with KOL sourcing, campaign execution, and market research. The ideal candidate will help manage influencer relationships across social media platforms like Instagram, TikTok, and Xiaohongshu. This internship provides hands-on experience in beauty industry trends, content coordination, and digital marketing support.
Responsibilities
- Research and identify potential KOLs and influencers across social media platforms
- Liaise with KOLs to ensure smooth campaign execution and content deliverables
- Monitor beauty industry trends and competitor activities
- Assist in planning and executing online and in-store marketing activities
Required Skills
- Diploma/Degree in Marketing, Business, Communications, or related field
- Good communication skills in English & Bahasa Malaysia
- Familiar with Social Media platforms
- Basic skills in Excel/Google Sheets, Canva, and CapCut
Job Details
KOL Sourcing & Relationship Building
Research and identify potential KOLs/Influencers across platforms (Instagram, TikTok, and Xiaohongshu) that align with our brand image. Assist in reaching out to new influencers and maintaining a strong, long-term database for different product categories (e.g., Skincare, Haircare).
Campaign Execution & Coordination
Liaise with KOLs to ensure smooth campaign execution, including managing their requirements, timelines, and content deliverables. Prepare briefing documents for KOLs to ensure they understand the brand's key USPs and campaign goals. Monitor KOL postings to ensure they meet the quality standards and brand guidelines.
Market Research & Reporting
Trend Monitoring: Keep a close eye on beauty industry trends, competitor activities, and viral content styles. Strategic Insights: Provide creative suggestions and weekly insights to the marketing team to improve content performance. Campaign Support: Assist in planning and executing both online (Shopee/Lazada) and in-store marketing activities.
Requirements
Diploma/Degree in Marketing, Business, Communications, or related field
Good communication skills in English & Bahasa Malaysia
Familiar with Social Media (FB / IG / TikTok)
Basic skills in Excel/Google Sheets, Canva, CapCut
Detail-oriented, proactive, and willing to learn
This position is open to Malaysians only