Marketing Executive
Job Summary
Card Hobby Sdn. Bhd. is seeking a Marketing Executive to build and scale engaging marketing campaigns across social and retail channels. You will shape promotions, partnerships, and in-store moments to grow brand awareness and sales. We are looking for someone with around 5 years of marketing experience to drive multi-channel strategies and collaborate with sales teams.
Responsibilities
- Plan and run multi-channel marketing campaigns across social, email, and in-store channels
- Design promotions and merchandising layouts with retail partners
- Track campaign performance and manage marketing calendars and budgets
Required Skills
- About 5 years of marketing experience
- Digital marketing and campaign management
- Sales strategy and retail partnerships
- Market research and data analysis
Job Details
Campaign & Content
- Plan and run multi-channel marketing campaigns that combine social, email, and in-store activations to drive traffic and sales.
- Create concise promotional content and visuals that match our brand voice and perform well in retail displays and online listings.
Sales & Retail Partnerships
- Work closely with the sales team and retail partners to design promotions, merchandising layouts, and joint activations that increase conversion.
- Support retail outreach including cold calling to new stockists and maintaining strong relationships with existing partners.
Analytics & Operations
- Track campaign performance, sales trends, and market data to recommend practical improvements and report clear results.
- Manage marketing calendars, budgets, and vendor communications to keep launches on time and on budget.
Qualifications & Experience
- About 5 years of marketing experience, preferably with retail or consumer brands.
- Diploma or degree in Marketing, Business, or a related field preferred.
Hard Skills & Knowledge
- Marketing, Digital Marketing, and Marketing Strategies with practical experience running social and email campaigns.
- Sales, Sales Management, Retail Sales, and Sales Strategy experience to align promotions with business goals.
- Market Research and Market Trend analysis to inform product positioning and campaign targeting.
- Cold Calling experience for retailer outreach and partnership development.
Soft Skills & Qualities
- Strong communication and collaboration skills to work with sales, suppliers, and store teams.
- Organized, proactive, and comfortable managing multiple launches and retail timelines.
- Analytical mindset with a practical focus on measurable results and clear reporting.