Marketing Executive
Job Summary
We are looking for a proactive Marketing Executive with at least 1 year of experience in the IT or software industry to drive marketing strategy and execution for our ready-to-market software products. You will be responsible for developing campaigns, generating leads, creating content, and tracking performance to acquire new customers. The role offers a competitive salary package along with flexible working hours, medical allowances, and various other benefits.
Responsibilities
- Develop and execute marketing campaigns
- Drive lead generation through various channels
- Create visual and written content
- Manage social media presence
- Monitor campaign performance and track data
Required Skills
- Diploma or Bachelor's Degree in Marketing or related field
- At least 1 year experience in IT software industry
- Proficiency in design tools for marketing assets
- Strong understanding of software solutions marketing
- Multilingual: English, Bahasa Malaysia, Mandarin
Job Details
Key Responsibilities
- Product Promotion: Develop and execute marketing campaigns to promote our software products and solutions.
- Lead Generation: Identify and implement channels (e.g., SEO, online communities, forums, or email marketing) to reach new customers and drive product adoption.
- Content Creation: Design visual assets (posters, banners) and write engaging copy for social media and marketing materials.
- Social Media Management: Manage and grow our social media presence, ensuring consistent engagement with our target audience.
- Performance Tracking: Monitor campaign performance and adjust strategies based on data to improve customer acquisition.
Salary Package
- Basic Salary
- Fixed Allowance
- Performance Based Incentive
- Annual Increment (Performance Review)
- Year End Bonus
- Final package based on interview performance, qualification & experience
Benefits and Perks
- Flexible Working Environment (Flexible Working Hours / Work-Life Balance)
- Competitive Salary Package
- Nearby Public Transportation (Walking Distance)
- Medical Allowance
- Statutory Contributions (EPF, SOCSO & EIS)
- Annual Leave and Sick Leave
- Team Building Allowance for Company Activities
- Smart Casual Dress Code
Requirements
- Qualification and Requirements Possess of Diploma, Bachelor’s Degree in Marketing, Mass Communication or equivalent.
- Experience in IT software industry at least 1 year of working experience.
- Proven ability to plan and executing growth strategies to promote products and acquire new customers.
- Proficiency in design tools to create visual marketing assets like posters and banners.
- Strong understanding on how to market and explain software solutions and buisness applications to target audiences.
- Strong interpersonal skills with ability to communicate effectively.
- Able to work independently with minimum supervision.
- Required language(s): English, Bahasa Malaysia, Mandarin.