Digital Marketing Assistant
Job Summary
We are seeking a Mandarin Speaking Digital Marketing Assistant to conduct keyword research, create engaging content, and optimize website SEO performance. The ideal candidate should have strong writing skills, a solid understanding of SEO fundamentals, and the ability to collaborate with marketing teams. Fresh graduates are welcome to apply as training will be provided.
Responsibilities
- Conduct keyword research and analysis
- Create engaging SEO content and copy
- Optimize on-page SEO and meta tags
- Track and analyze content performance
Required Skills
- Strong writing and copywriting skills
- Solid understanding of SEO fundamentals
- Mandarin speaking proficiency
- Keyword research and competitor analysis
Job Details
Conduct keyword research to identify high-value search terms based on search volume, competition, and user intent. Create high-quality, engaging, and original content including blog articles, landing pages, and product descriptions. Optimize content using SEO best practices, including keyword placement in titles, headings, meta tags, and body content. Write compelling Meta Titles and Descriptions to improve click-through rates (CTR). Implement internal linking strategies to enhance website structure and SEO performance. Continuously update and optimize existing content to improve search rankings and organic traffic. Perform competitor analysis to identify content gaps and opportunities to outperform competitors. Track and analyze content performance using tools such as Google Search Console (GSC) and other SEO platforms. Collaborate with marketing and design teams to align content with overall campaign and branding strategies.
Requirements:
- Minimum diploma or degree qualification in any courses
- Has experience as a Copywriter, Content Writer, or SEO Writer is added advantage
- Strong writing skills with the ability to produce clear, engaging, and conversion-driven content
- Solid understanding of SEO fundamentals, including keyword strategy, search intent (informational & transactional), and on-page SEO
- Experience in keyword research and ability to evaluate search volume, competition, and content value
- Fresh Graduate is Welcome, training will be provided