Social Media Content Executive

Content Planning & Creation - Plan, organize, and execute content calendars across social media platforms. - Develop engaging content ideas, campaign hooks, captions, and editorial angles that align with marketing objectives. - Translate project discussions into clear content briefs, including objectives, target audience, messaging, content format, deadlines, and call-to-actions. - Produce mobile-first content, including Instagram Reels, Stories, TikTok videos, short-form videos, behind-the-scenes content, and event highlights. - Create basic graphics, posters, and social media visuals using Canva or similar design tools. - Edit simple videos using CapCut or equivalent mobile editing applications. - Ensure all content is accurate, engaging, and ready for publication. Social Media & Community Management - Schedule and publish approved content across Facebook, Instagram, TikTok, and other digital platforms. - Monitor audience engagement, comments, messages, and community interactions. - Support live event coverage by capturing real-time content and publishing updates. - Maintain consistency in brand messaging across all digital channels. Project Coordination - Coordinate with internal teams, designers, photographers, videographers, KOLs, influencers, and external partners. - Prepare content briefs and review outsourced work to ensure quality and brand consistency. - Monitor project timelines, deliverables, and content approvals. - Identify potential risks or delays and recommend solutions before deadlines are affected. Performance & Reporting - Track social media performance using key metrics such as reach, engagement, views, clicks, and audience growth. - Analyze campaign performance and provide recommendations to improve future content. - Maintain organized records of published content, creative assets, approvals, and performance reports. - Verify all facts, product information, dates, pricing, and campaign details before publication. Requirements - Diploma or Bachelor's Degree in Marketing, Mass Communication, Digital Media, Advertising, Journalism, or a related field. - Minimum 2–3 years of experience in social media management, content marketing, or digital marketing. - Proven experience managing social media accounts for brands or businesses. - Strong understanding of Facebook, Instagram, TikTok, and current social media trends. - Skilled in Canva, CapCut, and basic content creation tools. - Basic photography and videography skills using mobile devices. - Excellent copywriting and communication skills in English. Bahasa Malaysia and Mandarin are an added advantage. - Able to interpret social media analytics and recommend content improvements. - Highly organized with excellent time management and multitasking abilities. - Able to work independently and coordinate multiple projects simultaneously. - Comfortable working during weekends, evenings, and public holidays when supporting events. - Possess own transportation and willing to travel locally or overseas when required. Valid passport is an added advantage. Preferred Qualifications - Experience in event marketing, automotive, motorsports, sports, or lifestyle brands. - Experience coordinating influencers, KOLs, agencies, or external production teams. - Familiarity with Meta Business Suite, TikTok Business Center, or social media scheduling tools. - Experience supporting live event coverage and real-time content creation.