Digital Marketing Coordinator

Date PostedJuly 6, 2026LocationJohorCompanyBig Fat Smile Sdn BhdSalaryRM 2500 - 3500TypeFull-Time

Job Summary

We are seeking a motivated Marketing Coordinator for a 3-month contract to manage Xiaohongshu, affiliate marketing, and KOL collaborations. The role involves recruiting and maintaining relationships with affiliates while supporting social media influencer campaigns. Candidates should have a strong interest in e-commerce and social media with the potential for permanent conversion based on performance.

Responsibilities

  • Recruit and manage affiliates/KOLs
  • Support Xiaohongshu and social media collaborations
  • Monitor and analyze campaign performance
  • Coordinate with internal marketing and sales teams

Required Skills

  • Proficiency in Mandarin, English, and Malay
  • Knowledge of e-commerce and social platforms
  • Experience with Microsoft Excel/Google Sheets
  • Strong organizational and multitasking skills

Job Details

Job Description: - Recruit new affiliates / KOLs and act as the main point of contact for them - Build and maintain strong relationships with affiliates and provide necessary marketing materials - Support Xiaohongshu (小红书) and social media collaborations with influencers - Coordinate with internal teams (marketing & sales) to align campaign objectives - Monitor affiliate activities and ensure compliance with terms & conditions - Track and analyze affiliate performance to optimize campaigns - Prepare and reconcile monthly affiliate sales reports - Handle product sample requests for affiliates in a timely manner Requirements: - Diploma / Degree in Business, Marketing, eCommerce or related field - Fresh graduates are encouraged to apply - Able to communicate in Mandarin (preferred), English and Malay for liaising with KOLs / affiliates - Interest in affiliate marketing, Xiaohongshu, KOL or social media - Basic knowledge of e-commerce platforms (Shopee, Lazada, TikTok Shop) is an advantage - Familiar with Microsoft Excel / Google Sheets - Detail-oriented, organized and able to multitask - Positive attitude and willingness to learn - Minimum 3 months contract, potential for permanent conversion