Creative Designer
Job Summary
The Creative Designer will be responsible for maintaining brand consistency across all touchpoints, including packaging, marketing collateral, and digital assets. This role involves designing cohesive product packaging, directing freelance designers, and ensuring all outbound creative meets high aesthetic standards. The candidate will work closely with the founder and marketing team to deliver high-quality, launch-ready assets.
Responsibilities
- Maintain brand consistency and design systems
- Design cohesive product packaging and patterns
- Create marketing collateral and digital assets
- Direct and quality-check freelance designers
Required Skills
- Adobe Creative Cloud (Ai, Ps, Id) / Figma
- Brand identity and visual design
- Proficiency with AI creative tools
- Strong communication and project management
Job Details
What You'll Own
Brand consistency & design systems
- Improve and maintain brand guidelines, asset libraries, and templates so everything from ads visuals to a retail display feels like one brand.
- Regularly audit all touchpoints (website, marketplaces, packaging, retail, social, email) and close any consistency gaps.
- Be the final eye on outbound creative, the 'does this look 100% OVER?' check before anything ships.
Product & packaging design
- Design packaging across the full product range so it reads as one cohesive family while giving each product its own distinct identity.
- Create original patterns, colorways, and graphic treatments for upcoming bottle launches.
- Partner with product development on how designs translate onto physical product (materials, print, finishes).
Campaign & marketing design
- POSM for retail outlets and events.
- Email marketing / EDM design in the OVER visual system.
- Product visuals for the website and marketplace listings.
- Event posters and on-ground collateral.
- Vouchers and assets for collaborations and partnerships.
- Supporting ad and social visuals for campaigns.
Collaboration & direction
- Brief, direct, and quality-check freelance designers, turning their output into on-brand, ready-to-ship work.
- Work day-to-day with the in-house marketing team on campaign and content needs.
- Collaborate closely with the founder on overall creative direction.
Requirements
- A strong, demonstrable eye, a portfolio or reel that shows you understand mood, composition, and aesthetic restraint.
- Able to internalize a brand's visual language and execute it consistently without constant oversight.
- Strong communicator, can take a loose vision in conversation and turn it into a clear shot plan others can follow.
- Fluency in Adobe Creative Cloud (Illustrator, Photoshop, InDesign) and/or Figma.
- Ability to create patterns, colorways, and reusable design systems.
- Hands-on with AI creative tools (e.g. Higgsfield, Midjourney, Runway, Firefly) and able to fold them into a real production workflow.