E-commerce Creative Designer
Job Summary
We are seeking an E-Commerce Graphic Designer to create visual assets for various marketplace platforms including Shopee, Lazada, and TikTok Shop. The role involves designing banners, product images, and social media content while ensuring brand consistency across diverse client accounts. You will collaborate closely with account managers to translate campaign briefs into high-performing visual assets.
Responsibilities
- Design marketplace assets (Shopee, Lazada, TikTok Shop)
- Create social media visuals and ad creatives
- Ensure brand consistency across multiple client accounts
- Collaborate with marketing teams on campaign briefs
Required Skills
- Adobe Creative Suite (Photoshop, Illustrator)
- Canva proficiency
- E-commerce design experience
- Strong visual hierarchy and typography skills
Job Details
Key Responsibilities
Marketplace Design
- Design banners, hero images, product images, and promotional graphics for Shopee, Lazada, and TikTok Shop storefronts and campaign pages.
- Create visuals tailored to platform-specific requirements (Mega Campaigns, Payday Sales, Flash Deals, Brand Days, seasonal promotions).
- Optimise images for loading speed, mobile display, and platform specifications.
- Maintain organised file structures and update creative libraries.
Social Media Design
- Create graphics for social media posts, stories, and ads across Meta (Facebook/Instagram), TikTok, and other relevant platforms.
- Design static ad creatives for performance marketing campaigns.
- Adapt visual assets for different channel formats and dimensions.
Content Support
- Occasionally write short copy for social media captions, product highlights, or promotional messaging when needed.
- Collaborate with account managers and marketing teams to align visuals with campaign briefs and brand guidelines.
Creative Development
- Monitor design trends in e-commerce and social media to propose fresh ideas.
- Ensure brand consistency across all visual outputs for each client.
- Support photoshoots or content production sessions when required.
Requirements
Must-Have
- Diploma or Bachelor's degree in Graphic Design, Visual Communication, Multimedia Design, or related field.
- 1 to 3 years of experience in graphic design, preferably in e-commerce, retail, or digital marketing.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator required; InDesign a plus).
- Familiarity with Canva for rapid content production.
- Strong portfolio showcasing e-commerce or digital marketing design work.
- Understanding of visual hierarchy, layout design, typography, and colour theory.
- Ability to manage multiple projects across different clients and meet tight deadlines.
Nice-to-Have
- Experience designing for Shopee, Lazada, or TikTok Shop specifically.
- Basic video editing or motion graphics skills (After Effects, CapCut, or similar).
- Familiarity with marketplace campaign mechanics and promotional visual requirements.
- Experience with Figma or other collaboration design tools.
- Knowledge of AI design tools (Midjourney, Firefly, or similar) is a plus.