Affiliate & Creator Partnership
Job Summary
The Affiliate & Creator Partnership Executive is responsible for identifying, recruiting, and managing relationships with content creators across major social commerce platforms. This role involves coordinating campaigns, managing product samples, and optimizing affiliate performance to drive brand goals. Candidates should possess strong negotiation skills and a proactive mindset to thrive in a fast-paced e-commerce environment.
Responsibilities
- Recruit and onboard content creators
- Coordinate campaigns and product samples
- Negotiate fees and commission models
- Monitor performance and generate reports
- Maintain long-term creator relationships
Required Skills
- Marketing or Business degree
- E-commerce & Social Media knowledge
- Strong communication & negotiation skills
- Data analysis & Reporting
- Experience with affiliate dashboards
Job Details
Affiliate Recruitment & Onboarding
- Identify, approach, and recruit content creators (TikTok, Shopee, Lazada, Instagram, YouTube) to promote client brands.
- Meet and engage creators (virtually or face-to-face) to establish collaborations.
- Guide creators through joining and onboarding into affiliate programs.
Creator Coordination & Campaign Management
- Arrange and deliver product samples to creators for review or livestream use.
- Coordinate content creation and ensure deliverables (videos, livestreams, posts) are completed on time.
- Negotiate fees, commissions, or incentive models with creators.
- Draft Affiliate Decks highlighting brand USP and campaign goals, working with the content/video team on storyboards.
Campaign Execution & Performance Tracking
- Monitor creator performance via TikTok/Shopee/Lazada affiliate dashboards.
- Generate campaign reports (traffic, clicks, GMV, conversions) for internal teams and clients.
- Optimize affiliate campaigns based on insights and performance data.
Relationship Management & Compliance
- Build long-term partnerships with top-performing creators.
- Ensure all content complies with brand policies, platform rules, and advertising guidelines.
- Troubleshoot issues such as late delivery, underperformance, or misaligned content.
Market Research & Strategy Development
- Research trends, competitor affiliate strategies, and emerging creators.
- Suggest new approaches to incentivize creators (e.g., tiered rewards, exclusive bonuses).
- Explore opportunities with micro-influencers and niche creators beyond standard platforms.
Requirements
- Diploma/Degree in Marketing, Business, Mass Comm, or related fields (fresh grads welcome).
- Strong interest in eCommerce, social media, and influencer marketing.
- Excellent communication and negotiation skills — comfortable meeting creators face-to-face.
- Results-driven with a proactive, problem-solving mindset.
- Able to multitask and work under tight timelines, especially during mega campaigns (11.11, 12.12, etc.).
- Experience with TikTok Shop, Shopee, or Lazada affiliate dashboards is a plus.
- Own transport is an advantage.