Marketing Executive Content Growth

Content Creation & Brand Building - Plan, create, and publish engaging content across TikTok, Facebook, Instagram, and other digital platforms. - Produce high-quality photos, videos, graphics, and marketing materials that align with brand guidelines. - Coordinate and execute content shoots, including customer testimonials, product showcases, project highlights, company events, and promotional campaigns. - Ensure brand consistency across all online and offline marketing channels. Social Media Management - Manage and grow the company’s social media presence across multiple platforms. - Develop content calendars and scheduling plans to maintain consistent engagement. - Monitor audience engagement, community interactions, and content performance metrics. - Stay updated with social media trends and implement creative strategies to increase visibility and engagement. Growth Marketing & Lead Generation - Develop and execute marketing campaigns to generate leads and support business growth. - Identify new market opportunities, customer segments, and partnership opportunities. - Collaborate with the sales team to improve customer acquisition and conversion rates. - Support product launches, promotional campaigns, and business development initiatives. Digital Marketing & Advertising - Plan, execute, and optimize paid advertising campaigns across Meta, TikTok, Google, and other digital platforms. - Monitor campaign performance and prepare performance reports. - Analyze campaign data and provide recommendations to maximize marketing ROI. - Conduct A/B testing and performance optimization to improve campaign effectiveness. AI & Marketing Innovation - Utilize AI tools such as ChatGPT, Canva AI, CapCut AI, Gemini, and other productivity tools to improve content creation and workflow efficiency. - Explore emerging marketing technologies and digital trends to enhance campaign performance. - Leverage AI-powered solutions for content ideation, copywriting, and marketing automation. Market Research & Industry Analysis - Monitor competitor activities, industry developments, and consumer trends. - Research influencer marketing opportunities and potential collaborations. - Provide market insights and recommendations to support business growth strategies. Requirements: - Education & Experience: Diploma or Degree in Marketing, Business, Mass Communication, Digital Marketing, Advertising, or a related field. Fresh graduates are encouraged to apply. Internship or prior experience in marketing, content creation, digital marketing, or social media management is an added advantage. - Technical Skills: Proficient in Canva, Adobe Photoshop, CapCut, and Microsoft Excel. Familiarity with Meta Business Suite, TikTok Business Center, and Google Marketing tools is an advantage. Experience using AI tools such as ChatGPT, Gemini, Midjourney, Canva AI, or similar platforms is preferred. Basic understanding of digital advertising and campaign analytics. - Soft Skills: Excellent written and verbal communication skills in English and Bahasa Malaysia. Creative mindset with strong storytelling and content development abilities. Strong analytical and problem-solving skills. Self-motivated, proactive, and results-oriented. Ability to manage multiple projects and meet deadlines in a fast-paced environment. Strong teamwork and collaboration skills. - Additional Requirements: Passionate about social media, influencer marketing, digital trends, and content creation. Possess own transportation. Willing to travel for content shoots, customer visits, events, and marketing activities when required.