Social Media Intern
Job Summary
GogoKids is seeking a Social Media Intern focused on the Xiaohongshu platform to drive engagement and brand growth. The role involves brainstorming creative marketing content, managing social media channels, and collaborating with cross-functional teams. You will work in a hybrid environment, contributing to growth hacking initiatives under senior management oversight.
Responsibilities
- Brainstorm and execute creative marketing ideas
- Manage and curate content for Xiaohongshu
- Create short-form videos and graphics
- Collaborate with internal teams on campaigns
- Track and optimize performance metrics
Required Skills
- Diploma/Degree in Marketing or related field
- Proficiency in English and Mandarin (Must)
- Content creation and Xiaohongshu expertise
- Growth hacking mindset
- Creative and innovative thinking
Job Details
Job Description:
- Brainstorm and execute creative marketing ideas aligned with GogoKids’ goals.
- Manage and curate content specifically for Xiaohongshu (小红书), ensuring a consistent, engaging, and on-brand online presence.
- Create social media content, including short-form videos and graphics, that resonate with our audience.
- Collaborate closely with internal teams (business development, design, and development) to support marketing campaigns and growth initiatives.
- Track performance metrics and suggest optimizations to improve engagement.
Job Requirements:
- Candidate must possess at least Diploma/ Degree in Commerce, Digital Marketing, Marketing or equivalent.
- Passionate about social media and content creation, especially Xiaohongshu.
- Excellent verbal and written communication skills in both English & Mandarin. (Mandarin is a must).
- A knack for creative thinking, innovation, and a drive for growth hacking strategies.
- Self-motivated and a team player.
- Can-do attitude and grit to make things happen, to identify and leverage new opportunities.
- A believer in growth hacking techniques, eager to experiment with new strategies to achieve set Key Performance Indicators (KPIs).
Benefits:
- Fast career growth with direct oversight by senior management.
- Hybrid working model, alternate days working in office & working from home.
- Office is located in KLCC area, 10 mins walking distance from KLCC LRT.