KOL Marketing Event Executive
Job Summary
The KOL Marketing & Event Executive is responsible for building influencer relationships and executing brand campaigns. This role involves end-to-end event management, from planning and strategy to on-site operations. You will also analyze campaign data to optimize performance and retain clients.
Responsibilities
- Build and maintain influencer relationships
- Plan and execute company and client events
- Negotiate influencer rates and agreements
- Monitor campaign performance and analyze data
Required Skills
- Influencer marketing and event management experience
- Strong communication and negotiation skills
- Social media platform proficiency
- Project management and attention to detail
Job Details
Responsibilities:
- Build and maintain sustainable relationships with influencers, monitor event calendar, and coordinate brand campaigns.
- Work with clients to identify suitable influencers for their brands and negotiate rates and agreements.
- Monitor assigned accounts on a daily, weekly, and monthly basis to identify opportunities for retention and scaling.
- Plan, strategize, and execute all company and client events.
- Manage contracts with vendors and suppliers by assigning tasks and communicating deliverables.
- Plan, manage, and implement all operational aspects of events.
- Develop event and business proposals.
Requirements:
- Bachelor's degree in Marketing, Communications, or a related field (Master's degree a plus).
- Proven experience in influencer marketing/event management with a portfolio of successful campaigns.
- Strong understanding of social media platforms and trends.
- Exceptional communication and negotiation skills.
- Data-driven mindset with the ability to analyze campaign performance and adjust strategies accordingly.
- Familiarity with influencer marketing tools and platforms.
- Strong project management skills and attention to detail.
- Ability to work collaboratively in a fast-paced environment.
Benefits:
- Competitive salary and benefits package.
- Opportunities for professional growth and development.
- Friendly and inclusive workplace culture.
- A chance to work with renowned influencers and cutting-edge brands.