Digital Media Assistant

Conduct market, audience, competitor and content trend research. Research content trends relevant to global and China based audiences. Develop content ideas, scripts, hooks and short form video concepts. Assist with filming, video editing and visual storytelling. Produce and optimise short form content for different digital platforms. Assist with website content and basic webpage development. Develop a structured end to end digital content production workflow. Track content performance, including views, engagement, follower growth, enquiries and potential leads. Analyse performance data to identify which content, topics, formats and approaches perform best. Apply MIS and information systems thinking to improve content strategy and decision making. Explore and implement automation and productivity tools for areas such as content scheduling, production and editing. Assist in developing a performance dashboard to monitor project KPIs. Maintain organised digital content, performance data and project information. Recommend improvements based on data and insights collected throughout the project. Requirements Currently pursuing a Diploma or Bachelor's Degree in Management Information Systems (MIS), Information Systems, Business Information Systems or a related discipline. Proficiency in Mandarin is required including the ability to understand and work with Mandarin language digital content. Good command of written and spoken English. Strong interest in digital content, social media, technology and data analytics. Comfortable working with social media platforms and learning new digital tools. Able to conduct online research and translate findings into practical content ideas. Creative, organised and willing to experiment with different approaches. Able to work independently as well as collaboratively within a project team.