Digital Marketing Lead
Job Summary
ZenWeb is seeking a Digital Marketing Lead who is fluent in Mandarin to manage and support a team of account executives handling clients across Google Ads, Meta Ads, and SEO. The role involves overseeing client projects, improving team workflows, and driving campaign strategies for Malaysian businesses. Candidates should have at least 4 years of experience in digital marketing and prior leadership experience.
Responsibilities
- Lead, coach, and support the account executive team
- Oversee client projects, campaigns, and key accounts
- Improve team workflows, reporting templates, and quality checks
- Coordinate with in-house designers, writers, and developers
Required Skills
- 4+ years in digital marketing or account management
- 1–2 years team leadership or mentoring experience
- Strong hands-on knowledge of Google Ads, Meta Ads, and SEO
- Fluent in Mandarin and good English communication skills
Job Details
RM5,000 – RM8,000/month, depending on experience
Real ownership: lead your own team and shape how we run client delivery
Strong support: work with an in-house team of marketers, designers and developers
Variety: manage campaigns across SEO, Google Ads, Meta Ads and web projects for a wide range of Malaysian businesses
Growth: room to move into a management role as the agency expands
Convenient location: our Petaling Jaya office is a short walk from the LRT
Team Leadership
- Lead, coach and support a team of account executives handling clients across Google Ads, Meta Ads and SEO
- Assign clients and workload fairly, and set clear priorities and deadlines
- Run regular team check-ins and one-to-ones, and give practical feedback
- Train new hires and help the team improve in campaign strategy, reporting and client handling
- Set performance goals for the team and review progress
Client and Project Oversight
- Track progress for every client and project, and step in early when something is falling behind
- Review campaign plans, performance and reports before they go to clients
- Handle escalations and support the team with difficult or unhappy clients
- Manage key accounts directly where needed
- Spot upsell and renewal opportunities across the team's clients
Process and Coordination
- Improve team workflows, onboarding steps, reporting templates and quality checks
- Coordinate with designers, writers and developers so work is delivered on time
- Report team and client performance to management
Requirements
Must Have:
- Diploma or degree in Marketing, Business, Communications or a related field (or equivalent experience)
- 4+ years in digital marketing or account management, ideally at an agency
- At least 1–2 years leading, supervising or mentoring a team
- Strong hands-on knowledge of Google Ads, Meta Ads and SEO
- Able to read campaign data, spot problems and guide the team on what to fix
- Fluent in Mandarin (many of our clients communicate in Mandarin) with good English
- Highly organised, able to keep track of many clients and projects at once
- Calm, firm and professional with both clients and team members
Nice to Have:
- Experience with Google Analytics, Google Tag Manager or reporting dashboards
- Experience with project management tools (e.g. ClickUp, Asana, Trello)
- Experience with WordPress or website projects
- Experience working with Malaysian SMEs