Social Media Team Lead
Job Summary
We are looking for a Social Media Team Lead to drive social media strategy, manage client projects, and shape content direction across digital platforms. You will work closely with clients and internal teams from strategy and pitching to execution and performance tracking. This is a new role offering great career growth for managing long-term branded campaigns and social media management.
Responsibilities
- Drive social media strategy and content direction
- Manage client projects and detailed workplans
- Execute deliverables, content creation, and campaign monitoring
- Prepare monthly reports and stakeholder updates
Required Skills
- 2+ years PR/Agency/Project management experience
- Media & advertising industry understanding
- Strong analytical and problem-solving skills
- Excellent English and copywriting skills
Job Details
WHAT YOU'LL BE DOING:
- Create and plan social media/content calendar for brands.
- Comfortable being hands-on with execution, including content shooting and editing when required.
- Present social media strategies that meet the client’s obejctives. Proposals will sometimes require 360 integrated strategic plans.
- Conduct market research and data collection to support the strategy.
- Perform analysis of brands and its competitors to identify threats and opportunities.
- Develop and manage detailed project schedule and workplan.
- Execute & publish deliverables that are required according to timeline.
- Oversee projects to ensure all deliverables and objectives are achieved within deadline.
- Coordinate and collaborate with internal team to complete any necessary deliverables.
- Monitor progress of campaign to ensure its effectivity.
- Propose solutions to increase effectivity if performance is seen falling short.
- Provide consistent updates to stakeholders of the project.
- Prepare monthly reporting for each project to ensure deliverables & KPIs are being hit.
WHAT WE'RE LOOKING FOR:
- At least 2 years PR/Agency/Project manager experience.
- Good understanding of the media & advertising industry (digital, traditional, radio, billboard, etc).
- Able to integrate 360 solutions to effectively achieve client’s marketing/social media objectives.
- Creative, detail-oriented, organised, and highly resourceful.
- Exceptional analytical skills and judgement when dissecting data.
- Great problem-solving and coordination skills.
- Excellent English skills and can copywrite.
- Good comprehension of Malay and Mandarin is a plus!