Key Account Management
Job Summary
We are seeking a driven and highly motivated Key Account Management professional to oversee client accounts and ensure target achievement. The role involves cultivating robust client relationships, managing account strategies, and serving as the primary contact for key client needs. You will be responsible for implementing campaign strategies, monitoring solutions, and driving performance across major e-commerce platforms.
Responsibilities
- Manage client accounts and relationships
- Formulate and execute e-commerce strategies
- Achieve sales goals and KPIs
- Monitor budget and maximize ROI
- Negotiate commercial strategies
Required Skills
- 2-4 years of eCommerce experience
- E-commerce platform expertise (Lazada, Shopee, TikTok)
- Proficiency in English and Mandarin
- Strong understanding of digital marketing and advertising
- Project management and analytical skills
Job Details
Key Responsibilities:
- Oversee business strategies and direction for the E-Commerce Channel
- Possess familiarity with major E-Commerce platforms (Lazada, Shopee, TikTok)
- Have a strong understanding of TikTok and live streaming
- Guide Key Accounts to fulfill business strategies
- Formulate Key Account Plans & Strategies for designated accounts
- Effectively implement and execute plans to achieve business goals and KPIs
- Manage budgets and maximize ROI through strategic planning
- Accountable for meeting annual sales, profit targets, and A&P expenses
- Understand market and consumer demands, adapting strategies as needed
- Cultivate strong relationships with clients to remain the preferred choice for any initiatives
- Lead customer negotiations regarding commercial strategies
- Possess platform marketing knowledge to execute advertising campaigns
- Have essential knowledge of marketplace seller center operations
- Continuously advocate for new initiatives to enhance all SOPs and processes
Requirements:
- Background in account management, retail procurement, or project management specifically within e-commerce advertising is a significant plus
- Familiarity with online marketing, merchandising, or campaign planning is beneficial
- A bachelor’s degree in E-Commerce, Business Administration, Management, Marketing, or Finance is desirable
- Proficient in English, with Mandarin as an additional advantage
- At least 2 to 4 years of experience in eCommerce is essential, with a requirement for thorough eCommerce knowledge