Content Writer

Responsibilities Content & Publishing Management - You will organise and publish archived articles to our website with consistent formatting and accurate metadata. - You will plan and schedule daily posts across the website and social channels to keep a steady editorial flow. - You will coordinate with editors and product teams to prioritise content and meet publishing deadlines. Short-form & Visual Content - You will convert trending lifestyle topics into simple, easy-to-understand image posts for our platforms. - You will write short-form stories that speak to Malaysian parents in a friendly, practical tone. Advertiser & Asset Support - You will shoot product photos and prepare basic image edits for sponsored posts and listings. - You will write ad copy and produce simple visuals that follow advertiser requirements and our editorial voice. Requirements Qualifications & Experience - You are fluent in written and spoken Chinese; a Chinese major or media-related background is preferred. - You have basic proficiency in English for reading and composing short texts. Hard Skills & Knowledge - You are proficient with PPT, Microsoft Word, and Excel for content preparation and simple layouts. - Familiarity with basic image editing and simple design tools is helpful for post creation. Soft Skills & Qualities - You have a clear interest in content creation, editing, and organising copy for clarity and shareability. - You show strong responsibility and attention to detail in your work. - You communicate clearly when handing over tasks and reporting progress to teammates and managers. - You are willing to learn and adapt to new tools and platform best practices.