Marketing Intern
Job Summary
We are seeking a proactive Marketing Intern to support campaigns, events, CRM, and lead generation in the technology industry. You will work closely with a collaborative marketing team to gain hands-on experience in B2B marketing operations. This role offers practical exposure to campaign execution, customer engagement, and integrated marketing activities.
Responsibilities
- Assist in planning and executing integrated marketing campaigns.
- Support coordination of corporate events and webinars.
- Maintain CRM databases and assist in lead management.
- Handle marketing documentation, reports, and administrative tasks.
Required Skills
- Currently pursuing a Bachelor's Degree in Marketing or related field.
- Excellent written and verbal communication skills in English.
- Proficiency in Microsoft Office (Word, Excel, PowerPoint).
- Knowledge of Adobe Illustrator or Photoshop is an advantage.
Job Details
Key Responsibilities
Campaign Management
- Assist in the planning and execution of integrated marketing campaigns across multiple channels.
- Support campaign scheduling, coordination and tracking to ensure timely execution.
- Coordinate with internal teams and external partners to ensure campaign objectives are achieved.
- Support campaign tracking, reporting, and performance analysis.
Event Management
- Assist in coordination and execution of corporate events, webinars, exhibitions, seminars, roadshows and customer engagement activities.
- Support event logistics, communications, and post-event follow-up activities.
- Coordinate with vendors, venues and stakeholders to ensure smooth event execution.
- Assist in preparing event materials, presentations, promotional assets and event reports.
CRM & Lead Management
- Support CRM database maintenance and data cleansing activities.
- Assist in lead lifecycle management, customer segmentation, campaign tracking and CRM reporting.
- Support customer engagement and lead nurturing initiatives.
Marketing Operations
- Assist with marketing documentation, reports, presentations and administrative activities.
- Maintain marketing asset inventories and campaign records.
- Support day-to-day marketing operations and project coordination.
- Perform other duties as assigned by the marketing team.
Requirements
- Currently pursuing a Bachelor's Degree in Marketing, Advertising, Communications or related disciplines.
- Creative thinker with a passion for generating fresh ideas and innovative approaches to marketing initiatives.
- Keen to explore new marketing technologies and AI-driven solutions to support marketing activities.
- Excellent written and verbal communication skills in English.
- Proficiency in Mandarin (spoken and written) is an advantage.
- Proficient in Microsoft Office applications (Word, Excel, PowerPoint) is a must.
- Knowledge of Adobe Illustrator, Adobe Photoshop or other graphic design tools is an advantage.