Junior Marketing Creative
Job Summary
We are looking for a dynamic Social Media & Content Creator with at least 1 year of experience to manage our digital presence and produce high-converting multimedia content. This role involves utilizing cutting-edge AI tools for content creation and offers direct opportunities to upskill in digital advertising and paid ad management. Candidates must be fluent in Mandarin and proficient in design and video editing software.
Responsibilities
- Manage brand presence on Facebook, TikTok, and Instagram.
- Design visual assets and produce short-form video content.
- Utilize generative AI tools to prototype and enhance content.
- Support marketing events and coordinate promotional materials.
- Assist in optimizing paid digital advertising campaigns.
Required Skills
- Fluent in Mandarin (Compulsory)
- Adobe Illustrator & Canva
- Video editing (CapCut, Premiere Pro, or DaVinci Resolve)
- Familiarity with Generative AI tools
- Social Media & Content Strategy
Job Details
Key Responsibilities:
1. Content Strategy & Social Media Management
- Multi-Platform Ownership: Oversee and maintain our brand's presence across Facebook, TikTok, and Instagram, ensuring a consistent posting schedule.
- Community Engagement: Monitor channels, respond to comments, engage with our audience, and actively build a vibrant online community.
- Trend Hunting: Stay ahead of the curve by identifying and quickly adopting the latest social media trends, audios, and formats.
2. Multimedia Content Creation (Design & Video)
- Graphic Design: Ideate and design high-converting visual assets, including social media banners, infographics, and promotional posts (Using Adobe Illustrator for print jobs and Canva for digital/lighter jobs).
- End-to-End Video Production: Conceptualize, shoot, and edit highly engaging short-form video content (Reels, TikToks, YouTube Shorts).
- AI-Assisted Efficiency: Leverage cutting-edge generative AI tools (such as Gemini, advanced Chinese AI tools, etc.) to rapidly prototype video concepts, combining them with traditional editing software for polished final outputs.
3. Campaign & Event Support
- Collaborative Planning: Partner closely with the internal marketing lead to plan, coordinate, and execute marketing events, ensuring all physical and digital promotional materials are perfectly aligned.
- On-Site Media Capture: Take charge of camera operations during events and shoots to capture high-quality raw footage for future campaigns.
4. Digital Advertising & Growth
- Paid Ad Management: Assist in setting up, testing, and optimizing paid ad campaigns.
Requirements & Qualifications:
- Language: Fluent in spoken and written Mandarin (Compulsory).
- Education: Minimum Bachelor's Degree in Mass Communication, Media Studies, Creative Multimedia, Graphic Design, Marketing, or a related field.
- Experience: Minimum 1 year and above of professional experience as a Social Media Specialist or similar role.
- Location: Must be willing to work on-site in Shah Alam, Sek 33.
- Portfolio: Must provide a portfolio or links to social media channels/videos you have managed or created.
- Design Tools: Proficiency in Adobe Illustrator (for print assets) and Canva (for quick digital assets).
- Video Editing: Strong hands-on experience in video editing software (CapCut, Premiere Pro, DaVinci Resolve, or equivalent) for short-form content.
- Tech-Savvy: Familiarity with, or a strong curiosity for, Generative AI tools (Gemini, AI video generators, etc.) to speed up workflows.
- Growth Mindset: A strong desire to learn paid digital advertising and growth marketing.