Live Host

Role Overview The Live Host is responsible for delivering engaging and sales-driven livestream sessions across various platforms. The individual is expected to build trust with audiences, effectively communicate product benefits, drive conversions, and represent the Company's brands and partners professionally. In addition to livestreaming, the Live Host is expected to participate in content creation, campaign activities, and continuously improve hosting skills and commercial performance. Key Responsibilities 1. Livestream Hosting & Sales - Host livestream sessions across platforms including TikTok, Shopee, Lazada, Instagram, and other channels. - Present products and services in an engaging, informative, and persuasive manner. - Drive audience engagement and maximize sales conversion during livestream sessions. - Interact with viewers and respond to comments and questions in a timely and professional manner. - Execute livestream scripts, promotions, and campaign objectives. - Develop a thorough understanding of products, campaigns, and customer needs. 2. Performance & Continuous Improvement - Monitor and understand key livestream performance metrics, including GMV, orders, conversion rates, and audience engagement. - Continuously improve hosting techniques, communication skills, and sales performance. - Participate in training, rehearsals, and coaching sessions. - Stay updated on market trends, social media trends, and best practices in livestream commerce. 3. Content Creation Support - Participate in the creation of short-form videos, promotional content, and campaign materials. - Appear as an on-screen talent for videos, social media content, advertisements, and marketing campaigns. - Collaborate with Content and Operations teams to support campaign objectives. 4. Brand Representation & Professional Conduct - Represent the Company and its clients professionally at all times. - Maintain appropriate grooming, punctuality, and presentation standards. - Safeguard confidential information and uphold the Company's reputation. - Comply with the Company's operational procedures, social media guidelines, and brand requirements. 5. Team Collaboration - Work closely with Operations, Content, Business Development, and Management teams to ensure successful execution of campaigns. - Provide feedback and contribute ideas to improve livestream quality, audience experience, and commercial performance. Requirements - Minimum SPM, Diploma, or equivalent qualification. - Prior experience in livestreaming, retail sales, customer service, content creation, or related fields is an advantage. - Strong communication and interpersonal skills. - Comfortable speaking on camera and engaging with audiences. - Energetic, confident, and sales-oriented. - Able to work flexible hours, including evenings, weekends, and campaign periods. - Proficiency in Mandarin, Bahasa Malaysia, and/or English is an advantage. Preferred Qualities - Passionate about social media, e-commerce, and the creator economy. - Strong sense of ownership and professionalism. - Positive attitude and willingness to learn. - Adaptable and able to work in a fast-paced environment. - Strong storytelling and relationship-building skills.