Digital Marketing Executive
Job Summary
Beshom Holdings Berhad is seeking a Digital Marketing Executive to plan, create, and execute engaging content for social media, eDMs, and digital campaigns. The role also involves supporting day-to-day e-commerce operations across platforms like Hai-O eStore, Lazada, and Shopee. Candidates must be able to manage bilingual content in English and Mandarin.
Responsibilities
- Plan and execute content for social media, eDMs, and digital campaigns
- Support day-to-day e-commerce operations across online platforms
- Track competitor activities and digital trends to refine strategies
Required Skills
- Diploma or Degree in Marketing, Communications, or related field
- Experience in social media management and copywriting
- Strong written and verbal communication skills in English & Mandarin
- Basic knowledge of digital ads (Facebook/Google)
Job Details
Content Marketing & Campaigns (Primary Focus) Plan, create, and execute engaging content for social media, eDMs, and digital campaigns to drive brand awareness and customer engagement. Develop compelling product storytelling, visuals, and copy tailored for different digital platforms. Manage and grow brand presence across social media channels (Facebook, Instagram, etc.), ensuring consistent tone, messaging, and visual identity. Maintain and update digital assets including website content and brand pages, ensuring accuracy and relevance. Work closely with designers, content creators, and agencies to deliver impactful and on-brand campaigns. E-Commerce Operations (Secondary Focus) Support day-to-day e-commerce operations across platforms (Hai-O eStore, Lazada, Shopee), including product listings, pricing, promotions, and content updates. Assist in product launches and campaign rollouts, ensuring timely and accurate execution across all online channels. Monitor platform performance, generate basic reports, and recommend improvements to enhance conversion and sales. Market Insights & Engagement Track competitor activities and digital trends to refine content and campaign strategies. Engage with customers by responding to inquiries across digital platforms, enhancing overall brand experience. Requirements Diploma or Degree in Marketing, Communications, Business Management, Public Relations, or related field. Experience in social media management and copywriting. Possess basic knowledge of digital ads (Facebook/Google), including setup, monitoring, and simple performance optimization is preferable. Strong written and verbal communication skills. Creative, proactive, and passionate about digital marketing and innovation. Able to manage bilingual content (English & Mandarin). We are looking for Mandarin-speaking candidates who will be serving Mandarin-speaking customers. Skills in graphic design or video editing will be an added advantage. Able to work independently and manage multiple tasks efficiently. Willing to relocate or travel to Klang, Selangor. Fresh graduates are encouraged to apply; training provided