KOL Marketing Executive
Job Summary
The KOL Marketing & Event Executive will build and maintain influencer relationships, manage brand campaigns, and coordinate events. Responsibilities include negotiating rates, monitoring account performance, and planning all operational aspects of company and client events. The ideal candidate has a degree in Marketing or Communications, proven experience in influencer marketing, and strong communication skills.
Responsibilities
- Build and maintain relationships with influencers
- Coordinate brand campaigns and negotiate rates
- Plan, strategize and execute company and client events
- Monitor accounts to identify scaling and retention opportunities
Required Skills
- Bachelor's degree in Marketing or related field
- Proven experience in influencer marketing and event management
- Strong understanding of social media platforms and trends
- Exceptional communication and negotiation skills
- Strong project management skills
Job Details
KOL Marketing Management
- Build and maintain sustainable relationships with influencers, monitor event calendar, and coordinate brand campaigns.
- You will be working with clients to find suitable influencers for their brands.
- You will liaise with relevant influencers to negotiate rates and agreements.
- You will be monitoring all accounts assigned to you on a daily, weekly, & monthly basis to identify opportunities to retain the clients and scale further.
Event Management
- Plan, strategize and execute all company and client events.
- Manage contracts with vendors and suppliers by assigning tasks and communicating expected deliverables.
- Planning, managing, implementing all operational aspects of events.
- Develop an event and business proposal
Requirements
- Bachelor's degree in Marketing, Communications, or a related field (Master's degree a plus).
- Proven experience in influencer marketing/ event management with a portfolio of successful campaigns.
- Strong understanding of social media platforms and trends.
- Exceptional communication and negotiation skills.
- Data-driven mindset with the ability to analyze campaign performance and adjust strategies accordingly.
- Familiarity with influencer marketing tools and platforms.
- Strong project management skills and attention to detail.
- Ability to work collaboratively in a fast-paced environment.
Benefits:
- Competitive salary and benefits package
- Opportunities for professional growth and development
- Friendly and inclusive workplace culture
- A chance to work with renowned influencers and cutting-edge brands