Content Creator
Job Summary
As a Content Creator, you will craft engaging, fast-paced, and trend-driven short-form video content for TikTok, Instagram, and Threads. You will be responsible for planning, shooting, and editing a high volume of daily content to build brand awareness. This role requires an energetic storyteller capable of managing creative execution to drive audience growth and lead generation.
Responsibilities
- Produce 8 short-form videos daily for multiple platforms.
- Plan content calendars and research viral trends.
- Shoot and edit high-quality aesthetic video content.
- Manage scheduling and optimize posts for performance.
- Analyze metrics to refine content strategy.
Required Skills
- Proficiency in CapCut, VN, Canva, or Adobe Premiere Pro.
- Expertise in TikTok, Instagram, and Threads algorithms.
- Strong mobile shooting and video editing skills.
- Ability to write engaging marketing hooks and copy.
- Self-disciplined, proactive, and fast-paced execution.
Job Details
Responsibilities:
Daily Video Production & Creative Execution
- Produce a high-impact daily target of 8 short-form videos (4 for Fursa and 4 for Chartis) to help us maintain a relentless and highly visible social presence.
- Shoot aesthetic, premium-looking video content independently using your phone or basic setup, ensuring every frame aligns with our brand identities.
- Edit videos with sharp cuts, engaging subtitles, music, sound effects, and smooth transitions to keep viewer retention high in the first crucial seconds.
Trend Research & Strategic Ideation
- Plan daily and weekly content calendars, researching viral formats, emerging platform updates, and hot hooks to keep our brands ahead of the competition.
- Brainstorm diverse content angles including educational tips, brand storytelling, client testimonials, and behind-the-scenes moments to keep our feed fresh and educational.
- Adapt high-performing ideas into versatile formats suitable for TikTok, Instagram Reels, and Threads, maximizing our reach across all digital touchpoints.
Platform Management & Performance Optimization
- Upload and schedule postings accurately according to our agreed daily calendar, ensuring captions are simple, compelling, and optimized with strategic hashtags.
- Monitor core performance metrics like views, comments, shares, and incoming leads to help us understand what resonates best with our audience.
- Refine video concepts weekly based on real performance data and team feedback, allowing you to constantly elevate the overall output quality.
Requirements:
Qualifications & Experience
- Malaysian citizen.
- Proven experience as a Content Creator, Video Producer, or social media specialist with an active content portfolio to share.
- Familiarity working in fast-paced environments with high-volume content targets and tight daily deadlines.
- Background or interest in finance, trading, business, education, or lifestyle content is a strong advantage.
Hard Skills & Knowledge
- Strong mobile shooting skills and hands-on mastery of editing tools like CapCut, VN, Canva, or Adobe Premiere Pro.
- Deep understanding of the TikTok, Instagram, and Threads algorithms, including hooks, caption optimization, and trending audio.
- Ability to craft strong hooks and write engaging marketing copy that turns casual viewers into active leads.
Soft Skills & Qualities
- Exceptional self-discipline and speed, with a highly proactive and organized approach to daily creative output.
- Comfortable appearing on camera or acting as video talent whenever a human touch is needed to boost engagement.
- A collaborative team player who receives feedback constructively and actively works to improve content performance.