Sales and Marketing Manager
Job Summary
You will own the end-to-end sales and marketing strategy for a premium pickleball brand. Your mission is to grow market share, manage retail presence, and build a vibrant community of players. The role requires a dynamic leader capable of driving both e-commerce revenue and in-person engagement.
Responsibilities
- Develop and execute sales and growth strategies
- Lead omnichannel marketing campaigns (Meta, TikTok, Google)
- Plan and execute tournaments and promotional events
- Manage retail inventory and visual merchandising
- Build partnerships with influencers and sports clubs
Required Skills
- 4-7 years experience in retail or sports marketing
- Data-driven analytical mindset
- Leadership and team management
- Proficiency in digital marketing platforms
- Strong communication and interpersonal skills
Job Details
Key Responsibilities:
- Strategic Growth: Develop and execute sales strategies to increase retail and e-commerce revenue.
- Brand Marketing: Lead omnichannel campaigns across Meta, TikTok, and Google Ads to drive brand awareness and lead generation.
- Community & Events: Plan and execute branded tournaments, clinics, and promotional roadshows to engage with local players.
- Retail Oversight: Manage inventory, visual merchandising, and in-store sales targets to ensure a premium customer experience.
- Partnerships: Collaborate with sponsors, influencers, and sports clubs to expand our reach.
Qualifications & Requirements:
- Experience: 4–7 years in retail management or sports marketing.
- Education: A bachelor's degree in marketing, business administration, or a related field is typically required.
- Leadership Skills: Strong leadership and interpersonal skills to motivate and guide teams effectively.
- Analytical Skills: Ability to analyze data and market trends to inform decision-making and strategy development.
- Communication Skills: Excellent verbal and written communication skills for effective collaboration and presentation.
- Technical Proficiency: Familiarity with marketing software and digital marketing platforms.