Business Development Associate/Executive
Job Summary
We are seeking a dynamic Business Development Associate/Executive to drive revenue growth and expand our customer base in the car park network. The ideal candidate will focus on lead generation, client outreach, and converting prospects into long-term customers. This role balances office-based strategy with field work to build professional relationships and secure new business opportunities.
Responsibilities
- Identify and qualify new business leads
- Manage client outreach and sales presentations
- Negotiate and close client contracts
- Monitor performance metrics and industry trends
Required Skills
- Sales and lead generation
- Negotiation and interpersonal communication
- CRM software proficiency
- Market analysis and reporting
Job Details
Key Responsibilities:
- Lead Generation: Identify and research potential clients through market analysis, online research, and networking using CRM software and LinkedIn.
- Client Outreach: Initiate contact with prospects via cold calling, email campaigns, and social media outreach; present products or services compellingly.
- Sales Conversion: Build and maintain relationships to guide prospects through the sales funnel; conduct product demonstrations, negotiate terms, and close deals.
- Strategy Implementation: Execute client acquisition strategies and collaborate with the marketing team to align outreach efforts.
- Relationship Management: Ensure smooth onboarding for new clients and maintain regular communication to identify upsell opportunities.
- Reporting and Analysis: Track and report on performance metrics including lead volume, conversion rates, and revenue generated.
- Market Research: Stay updated on industry trends and competitor activities to refine outreach strategies.
Skills and Qualifications:
- Diploma or Bachelor’s degree in Business, Marketing, Sales, IT or a related field.
- Experience: 1–3 years in sales or business development for Executive positions; fresh graduates encouraged for Associate roles.
- Excellent communication, negotiation, and interpersonal skills.
- Proficiency in CRM tools is an advantage.
- Strong organizational and time management skills; self-motivated and target-driven.
- Knowledge of the parking industry and property market is a plus.
Key Performance Indicators (KPIs):
- Number of new clients acquired.
- Revenue generated from new clients.
- Lead-to-client conversion rate.
- Cost per acquisition (CPA).
- Client retention and satisfaction rates.
Work Environment:
- Role involves a mix of office work and field work.
- Travel required for market surveys, client meetings, networking events, and industry conferences.